Blog Archives

FRONT PAGE NEWS with Redshoe’s Design Genius, Emma Jones

Brilliant to see our own Emma or ‘Jones’ featured on the front cover of Packaging News with the accolade of Quote of the Month. And a statement that clearly struck a chord. “Packaging Design IS The Forgotten Tool In Marketing,”

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WITH RED SHOES ON Sam & Emma Take Centre Stage At Elite Business Live

 Quite honestly, we can’t say that Excel London is the easiest of venues to get to – but once decamped there was plenty going on. Wall-to-wall with speakers (our Sam & Emma being the main talking point) seminars, workshops and

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The ‘Essential’ Trend In Packaging Design

Consumers are looking for a different expression of quality, and one key trend ‘ESSENTIALISM’  is for brands to move towards packaging that is simple, with clear story telling and distinctive structures  – there is still huge respect for products that have

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Gender Neutral Marketing Is Not The Answer To Gender Fluidity

As Published in The Huffington Post Intuitive design is mutually inclusive – not mutually exclusive – driving emotion through strong visual context. It appeals to the senses, not to a gender, to communicate what it is, what it does, how

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