Monthly Archives: July 2014

The Five Guiding Principles To Help Brands Engage With Women


Our latest article from The Guardian this week….  

Posted in Blog posts

Always there…

Screen Shot 2014-07-02 at 15.28.16

We love the new Always ad! It’s managed to expose a hugely important social perception, that ‘being a girl’ is sadly imbued with largely negative characteristics. What they’ve also managed to do and (here’s the clever part) is make this kind

Posted in Blog posts